/ Redline | The Newest Gamified Functional Event Series in Malaysia

Redline is the largest functional fitness event that puts the human engine to test in adrenaline-pumping and fun-filled fitness competition.

“I can honestly say that without Prompt, REDLINE Fitness Games would not have launched with such impact and certainly would not be where it is now as a brand. Prompt has been instrumental in making it a success. Our brand strategy, supported by Gabb, and campaign development, supported by Rocio, helped us define a clear path forward with pace and precision. Their expertise in experience planning, sponsorship structure, and marketing ensured that we delivered an adrenaline-pumping, engaging event for all participants while exceeding our partnership objectives.

Prompt's innovative approach and dedication to our vision have not only helped us launch but also positioned REDLINE as the leading name in the Malaysian fitness scene. Their team was committed, creative, and responsive throughout the process, making the collaboration a true partnership. We couldn't have asked for a better marketing partner to bring REDLINE Fitness Games to life.“

- Callum Meehan, Director and Co-Founder -

Marketing Consultancy

Prompt strategically positioned Redline as the premier functional fitness event through tailored marketing strategies, including market research, target demographic identification, and promotional tactics to maximize visibility and participation.

Testing & Optimization

Fresh Events partnered with Prompt to rigorously test and refine the Redline event experience plan, ensuring a seamless and exciting execution. This included evaluating logistical aspects like competition rules and spectator engagement opportunities.

Sponsorship Framework

Prompt designed and implemented a strategic sponsorship structure for Redline to secure support from key partners and sponsors.